Zapier Pricing Guide: Plans, Limits, and Best Value

If you build automations on your own, Professional billed annually is usually the best value, at the smallest task tier that covers what you actually run. If a team shares the automations, pay for Team. Free is for testing. Enterprise is for companies where the security team has a say.

The part that catches people is the task count. The plan decides which features you get. The task tier decides how much work your Zaps can do before they stop. Zapier doesn't bill you for connecting an app. It bills for each successful piece of work: Zap actions, AI steps, Code steps and calls from other software.

Upgrade when your workflows get more complicated, more people need access, or your volume grows. Don't upgrade because one simple automation looks useful.

Prices were checked September 27, 2026, on Zapier's pricing page, in US dollars. If you're weighing Zapier against n8n, the n8n vs Zapier comparison works through the same prices at four volumes. If you're weighing it against Make, compare Zapier's task-based pricing with Make's operation-based model before you commit.

Zapier plans at a glance

Zapier has four plans: Free, Professional, Team and Enterprise.

Free gives you 100 tasks per month for testing light personal workflows.
Professional is the first plan built for real individual use, starting at $19.99 per month when billed annually or $29.99 month to month for 750 tasks.
Team starts at $69 per month annually or $103.50 month to month for 2,000 tasks.
Enterprise has no public price. You talk to sales.

Before you choose, Zapier's own guide says to estimate how often your workflows run, weekly, daily or hourly, and how many tasks that adds up to before choosing a plan.

Plan	Public starting price	Best fit	Why you'd choose it
Free	100 tasks per month	Testing simple automations	Check triggers, actions, Tables, Forms and basic AI access before you pay.
Professional	$19.99 per month annual or $29.99 monthly for 750 tasks	One person building automations	Adds multi-step Zaps, premium apps, webhooks, Filters, Paths, Formatter and AI by Zapier.
Team	$69 per month annual or $103.50 monthly for 2,000 tasks	A shared automation workspace	Adds shared folders, shared app connections, SAML SSO, priority support and up to 25 seats.
Enterprise	Custom pricing through sales	Company-wide automation with admin control	Adds unlimited users, SCIM, custom data retention, annual task limits, analytics and stronger admin controls.

Here's the detail that trips people up. A paid plan has two settings: the plan level and the task tier. Professional at 750 tasks and Professional at 100,000 tasks are very different purchases. Zapier publishes self-serve tiers up to 2,000,000 tasks per month. Above that, you talk to sales.

Tasks per month	Professional, billed annually	Professional, monthly	Team, billed annually	Team, monthly
750	$19.99	$29.99	Not offered	Not offered
2,000	$49	$73.50	$69	$103.50
10,000	$129	$193.50	$169	$253.50
20,000	$189	$283.50	$249	$373.50
100,000	$489	$733.50	$599	$898.50
400,000	$1,269	$1,899	$1,399	$2,099
1,000,000	$2,199	$3,299	$2,499	$3,749
2,000,000	$3,389	$5,099	$3,999	$5,999

These are selected tiers from the pricing page's task slider, read September 27, 2026. The slider has more steps in between.

How Zapier counts tasks

Picture a lead workflow. A form comes in, Zapier creates a CRM record, sends a Slack alert and updates a spreadsheet. That's three actions, so three tasks, every time it runs. Run it all day and the task count matters more than the plan name.

Zapier counts a task each time it successfully finishes a billable piece of work. Failed actions don't count. Triggers don't count. Built-in tools like Formatter, Paths, Filter, Delay, Looping, Storage, Tables and Forms don't count the way ordinary actions do, per Zapier's task usage documentation.

Some steps cost more than one task. Zapier's pricing page says AI steps, code and the SDK now draw from the same shared pool of tasks, and that the AI model tier, code runtime and connector type each change how many tasks an action uses.

Zapier MCP tool calls use 2 tasks per successful tool call.
Lead Router uses 5 tasks per successful lead routed.
Code by Zapier can use extra tasks when extended runtime is on. Runtime past the included allowance is billed in 30-second blocks.

That's how a cheap-looking plan gets expensive once your automations get busy.

Which plan to pay for

Free: for testing, not for running your business

Free is good for proving Zapier supports your apps and that your trigger data looks right. It includes 100 tasks per month, unlimited Zaps within that cap, two-step Zaps, Zapier Tables, Zapier Forms, Canvas, basic access to Agents, Chatbots and MCP, plus Copilot with a daily limit.

Don't build anything your business depends on with Free, unless it really only runs now and then. You don't get multi-step Zaps, webhooks, premium apps, Autoreplay, advanced error settings, or the controls that keep automations manageable over time.

Professional: best value for one person

Professional removes the biggest limits, which is why it's the right plan for most people building alone. The entry tier is $19.99 per month annually or $29.99 monthly for 750 tasks, with higher tiers as your volume grows.

It adds multi-step Zaps, unlimited premium apps, webhooks, Filters, Paths, Formatter, Autoreplay, custom error settings, global variables, AI fields and AI by Zapier. One catch: premium apps are available only on paid plans or during a free trial, and some still need a separate paid subscription with the app's own vendor outside Zapier.

This plan fits a founder, consultant, creator or the one person at a company who owns its automations. If you're also using AI to write content, sort leads or process documents, read how to build your first AI automation to decide where Zapier fits and where a more technical tool would do better.

Team: for automations a group owns

Team isn't just Professional with more tasks. It starts at $69 per month annually or $103.50 monthly for 2,000 tasks and adds the sharing features: shared Zaps, shared folders, shared app connections, priority support, SAML SSO, folder permissions and up to 25 seats.

Shared connections are the part that matters. On Professional, a Zap often runs on one employee's personal login to an app. When that person leaves, the Zap breaks. On Team, the connection belongs to the company.

Choose Team when a department owns the workflows, not a single person.

Enterprise: for security and admin control

Enterprise is for organizations that need admin controls more than a cheaper price per task. Zapier lists it as custom pricing through sales. It adds unlimited users, SCIM provisioning (adding and removing users automatically from your identity system), domain capture, app access controls, custom data retention, analytics, an observability API, annual task limits, and a technical account manager at qualifying sizes, per the pricing page.

If SSO is your only requirement, Team may cover it. If security, audits, data retention and central control are what you're buying, Enterprise is the realistic tier.

Running over your limit, and annual billing

Annual billing saves real money. Zapier's pricing page says annual plans are billed yearly at 33 percent off the monthly rate. That's why the same Professional entry tier shows $19.99 per month annually versus $29.99 month to month.

Running over is where you should slow down. With pay-per-task turned on, paid workflows keep running after you hit your task limit, at a higher price per task than your plan's included tasks. The exact rate depends on your plan and billing cycle, and your billing settings show it.

There's a ceiling. With pay-per-task on, Zapier caps your usage at 3 times the selected plan task limit. Past that, workflows stop until the next billing cycle or until you upgrade. With pay-per-task off, Zaps stop as soon as you reach the plan's limit.

Treat pay-per-task as a safety net, not a budget. If you go over every month, move to a bigger task tier, or change the workflow so it filters out unneeded runs earlier.

AI add-ons and other costs to watch

Zapier's AI features don't all bill the same way.

AI by Zapier uses your regular tasks.

Zapier Agents bill in activities, not tasks. Agents include 400 activities per month on Free and 1,500 activities per month on Pro, with Agents Pro at $33.33 a month billed annually. A single agent run is capped at 10 activities on Free and 40 activities on paid plans.

Zapier's Agents usage documentation explains what counts. Triggers, answers from a knowledge source, actions, browsing or scraping requests, web searches and Chrome Extension messages are billed as one activity each.

Zapier Chatbots are a separate add-on, with a Free tier that includes 2 chatbots and a Pro tier at $13.33 a month billed annually for 5.

So don't assume your plan price covers unlimited AI. If an automation leans on AI steps, MCP calls, Agents or Chatbots, estimate the task and activity usage separately before you pick a tier.

Before you upgrade

If you're an enterprise, don't bother comparing public tiers. List the controls you need, estimate your yearly task volume, and negotiate with sales on security, admin control and support. If you're still designing the automations, run a small pilot before rolling it out across the company.

For everyone else, look at last month's usage first.

Before you upgrade, check the last month of Zap runs. Find the few workflows using most of your tasks, move filters as early in each Zap as you can, and cut duplicate notification steps. Once the waste is gone, a cheaper plan often covers you.

If Zapier's per-task billing still comes out too high for your volume, the n8n vs Zapier comparison shows what the same workloads cost when you pay per run instead.

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